René Neubach, Was liest DU so?

Was lese ich eigentlich? Und warum ist das für Sie relevant?

Ich werde oft nach Buchempfehlungen zu den Themen Marketing, Vertrieb, Coaching und Leadership gefragt. Um die Sache zu vereinfachen, habe ich diese laufend aktuell gehaltene Seite eingerichtet, auf der ich die Bücher vorstelle, die ich gerade lese, gelesen habe und empfehle (oder auch nicht). Ich freue mich darauf, diese Bücher mit Kollegen, Gleichgesinnten oder einfach Interessierten zu besprechen.

Die Bücherliste ist unterteilt in aktuelle, geplante und vergangene Lektüre.

Sie können mir gerne eine Nachricht schicken, um ein Meeting zu vereinbaren, über ein Buch auf der Liste zu sprechen oder wenn Sie Interesse am Book Club haben. Ich freue mich auch über neue Buchempfehlungen!

Aktuelle Bücher

1. The HeART of Laser-focused Coaching – Marion Franklin (RE-Read)
2. Stand The F*ck Out - Louis Grenier
3. The Power of Now - Eckhart Tolle
4. Content Marketing Strategy – Robert Rose
5. Man's search for Meaning – Viktor E. Frankl

Daily reads

1. Daily Stoic – Ryan Holiday
2. Daily Laws – Robert Greene
3. Daily Dad - Ryan Holiday

Backlog (warten auf meinem Kindle oder Coffee table)

1. Ayn Rand - Atlas Shrugged
2. When the body says no - Gabor Maté
3. Hold on to your kids - Gabor Maté
4. Be Your Future Self Now: The Science of Intentional Transformation - Dr. Benjamin Hardy
5. Dotcom Secrets – Russel Brunson
6. The 80/20 individual - Richard Koch
7. The Sale is in the Tale – John Livesay
8. Stillness is the Key - Ryan Holiday
9. Crossing the Chasm – Geoffrey A. Moore
10. 26 Universal Questions to Build Your Brand – Ulli Appelbaum
11. Copywriting Secrets - Jim Edwards
12. The Writing Life – Annie Dillard
13. Copywriting Secrets – Jim Edwards
14. Fanatical Prospecting – Jeb Blount (Re-Read)
15. The JOLT Effect (Re-Read)
16. Building external brain – Tiago Forte
17. The PARA Method – Tiago Forte
18. Influence – Robert B. Gialdini (Re-Read)
19. Pre-Fluence - Robert B. Gialdini
20. Mark W. Schäfer – The Content Code
21. Do Interesting – Russell Davies
22. Think Again – Adam Grant
23. Trillion Dollar Coach – Eric Schmidt

2025 Reads

1. The Gap and the Gain: The High Achievers' Guide to Happiness, Confidence, and Success - Dan Sullivan, Dr. Benjamin Hardy
2. Obviously awesome – April Dunford (Re-Read)
3. The Chimp Paradox - Prof. Steve Peter
4. How Brands grow - Byron Sharp

2024 Reads

1. Jobs To be Done - Anthony W. Ulwick
2. The Dip - Seth Godin
3. Buy Back Your Time - Dan Martell
4. 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less - Dan Sullivan, Dr. Benjamin Hardy
5. Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork - Dan Sullivan, Dr. Benjamin Hardy
6. Building a Story Brand – Donald Miller (re-Read)
7. The obstacle is the way – Ryan Holiday
8. Obviously awesome – April Dunford
9. Exactly what to say – Phil M. Jones
10. Expert Secrets – Russell Brunson
11. Oversubscribed – Daniel Priestley
12. The first Kiss – Daryl Chow
13. Fans First – Jesse Cole
14. Steal Like an Artist Trilogy – Austin Kleon
15. 100M Dollar Leads – Alex Hormozi
16. Write a Better Business Book – Josh Bernoff
17. Content – Elias Hirschel (novel – holiday literature)
18. Born standing up – Steve Martin (Autobiography – holiday literature)
19. How to know a person – David Brooks

2023 READS

1. They Ask, You Answer – German Version – Marcus Sheridan, René Neubach
2. Never Split the Difference – Chris Voss (German)
3. The Business of Expertise – David C. Baker
4. Outlive – Peter Attia (personal recommendation from Chris Marr!)
5. The Four Agreements – Don Miguel Ruiz
6. Content Chemistry – Andy Crestodina
7. eMail Marketing Rules – Chad S. White
8. The Coaching Habit – Michael Bungay Stanier
9. The HeART of Laser-focused Coaching – Marion Franklin
10. The War of Art – Steven Pressfield
11. The JOLT Effect – Jeb Blount
12. Range – David Epstein
13. Baseline Selling – Dave Kurlan
14. Fanatical Prospecting – Jeb Blount
15. 100M Dollar Offers – Alex Hormozi
16. The Inner Game of Tennis – W. Timothy Gallwey
17. Dare to lead – Brene Brown
18. Open – Andre Agassi (Holiday literature)

2022 READS

1. Selling in a Crisis – Jeb Blount
2. Selling Through Tough Times – Paul Reilly
3. Elite Sales Strategies – Anthony Iannarino
4. Eat Their Lunch – Anthony Iannarino
5. Marketing Artificial Intelligence – Paul Roetzer and Mike Kaput
6. Play Bigger – Al Ramadan, Dave Peterson, Christopher Lochhead, Kevin Maney
7. Pitch Anything – Oren Klaff
8. Business Made Simple – Donald Miller
9. Scaling up (tlw) – Verne Harnish
10. Mastery (tlw) – Robert Greene
11. Building a Story Brand – Donald Miller (Deutsch)

2021

1. They Ask, You Answer – Marcus Sheridan
2. Everybody Writes – Ann Handley
3. Meaningful – Bernadette Jiwa
4. The Infinite Game – Simon Sinek
5. Talking to Strangers – Malcolm Gladwell
6. Lost and Founder – Rand Fishkin